Bare Naked Bakery was founded on small farm on Long Island, New York in early 2008. We believe that food should be safe and delicious in an environment that’s warm and cozy.
Bare Naked Bakery came to us with a mission: modernize their online store and offer a more personalized shopping experience. Their old site was static, hard to navigate, and lacked the ability for customers to customize products—a critical feature for a bakery offering personalized cakes and treats
Outdated, cluttered Shopify theme
Poor mobile responsiveness
Customers had to rely on phone calls or notes for special requests
Low engagement and high bounce rate
We took a two-pronged approach:
Achieved a 38% increase in time on site and a 22% lift in average order value. Custom cake orders surged by 45%, while mobile bounce rate dropped by 30%, reflecting stronger engagement and improved user experience.
Weeks
Screens
